Variable | Number of items | Cronbach’α | Overall Cronbach’α | |
Corporate Social Responsibility | Economic Responsibility | 4 | 0.753 | 0.970 |
Environmental Responsibility | 4 | 0.812 | ||
Consumer Responsibility | 5 | 0.866 | ||
Legal Liability | 4 | 0.853 | ||
Charity Responsibility | 5 | 0.859 | ||
Consumer Corporate Social Responsibility Perception | 3 | 0.760 | ||
Product Quality Perception | 5 | 0.881 | ||
Consumer Purchase Intention | 4 | 0.891 |