| Formal testing of normal distribution | ||||||
| Variables | Kolmogorov-Smirnova | Shapiro-Wilk | ||||
| Statistic | Df. | Sig. | Statistic | Df. | Sig. | |
| Employee | 0.108 | 384 | 0.000 | 0.944 | 384 | 0.000 |
| Infrastructure | 0.114 | 384 | 0.000 | 0.922 | 384 | 0.000 |
| Reputation | 0.115 | 384 | 0.000 | 0.943 | 384 | 0.000 |
| Variety | 0.120 | 384 | 0.000 | 0.740 | 384 | 0.000 |
| Cost | 0.076 | 384 | 0.000 | 0.984 | 384 | 0.000 |
| Location | 0.141 | 384 | 0.000 | 0.917 | 384 | 0.000 |
| Social | 0.86 | 384 | 0.000 | 0.976 | 384 | 0.000 |
| Intention | 0.128 | 384 | 0.000 | 0.904 | 384 | 0.000 |