Cultural and historical context Language Quality of life in the country Corporate culture Historical relations between countries Social awareness of the host country before the appearance of foreign investors |
Availability of resources (basic and advanced) Availability of physical resources ○ Raw materials ○ Geographical location ○ Size of the country ○ Climate ○ Coastal ○ Natural sites Availability of labor Infrastructure Technological resources |
Market characteristics Market size Growth of market Market access |
Economic and political system Economic stability Political stability |
Economic policy ● Trade barriers ● Exchange rates ● Integration of supranational economic areas ● Fiscal policy ● Labor market ○ Labor costs ○ Qualifications of workers ○ Productivity |