| Time (year) | 2016 | 2017 | 2018 | 2019 | 2020 | |
| Brand Cooperation Policy 1 | income | 1.1% | 4.7% | 7.8% | 10.2% | 12.2% |
| cost | 0 | 3.3% | 6.1% | 8.2% | 9.9% | |
| active user | 0 | 3.3% | 6.2% | 8.3% | 10.1% | |
| order | 0 | 3.4% | 6.2% | 8.4% | 10.1% | |
| Brand Cooperation Policy 2 | income | 2.2% | 9.4% | 15.8% | 20.7% | 25% |
| cost | 0 | 6.3% | 11.9% | 16.1% | 19.7% | |
| active user | 0 | 6.4% | 12.1% | 16.4% | 20% | |
| order | 0 | 6.4% | 12.2% | 16.5% | 20.1% | |