Drama

Entertainment

Political talk-show

TVR-all

TVR-15

TVR-all

TVR-15

TVR-all

TVR-15

(intercept)

1.955***

1.395***

0.7544***

1.111***

0.7373***

0.4399***

likes

−0.0000188***

−0.00001025***

−0.000036***

−0.0000014

0.000004729

0.00003384**

comments

0.002003***

0.0004939**

−0.000258

−0.0000477

0.00006654

−0.00007438

shares

0.00004105

0.00044646

−0.0000041

−0.0000169

−0.00000376

−0.00000520

posts

0.07282*

0.0101***

0.0747***

0.01124***

−0.008408***

−0.002385*

sem.

0.1374

−0.6733

0.8439

−0.3686

−0.06007

−0.08918

R-squared

0.3908

0.4406

0.7684

0.1808

0.0915

0.3764

adjusted R-squared

0.3766

0.4233

0.7589

0.1472

0.0710

0.3627

F

27.58

25.52

80.96

5.386

4.548

66.267

p-value

2.2e−16

2.2e−16

2.2e−16

0.00016

0.0005685

2.2e−16

Mean VIF

20.228

23.042

1.747

1.747

1.951

1.661