First class indicator

Second class indicator

Third class indicator

Online shopping satisfaction of college students after the Shopping Festival (CSI)

Online shopping product value advantage (VA)

The price is moderate and the cost-effective

The consistent degree of products and website propaganda

The seller can meet the requirements of customers

The consistent degree of Physical products and expectation

Logistics and distribution systems (LS)

Timeliness of delivery

The speed of the delivery of goods

Service attitude of delivery personnel

Sales and after-sales service (SS)

Timeliness and quality of return service

The convenience of after-sales service system

Channels for the customer to reflect the views of the business