First class indicator | Second class indicator | Third class indicator |
Online shopping satisfaction of college students after the Shopping Festival (CSI) | Online shopping product value advantage (VA) | The price is moderate and the cost-effective |
The consistent degree of products and website propaganda | ||
The seller can meet the requirements of customers | ||
The consistent degree of Physical products and expectation | ||
Logistics and distribution systems (LS) | Timeliness of delivery | |
The speed of the delivery of goods | ||
Service attitude of delivery personnel | ||
Sales and after-sales service (SS) | Timeliness and quality of return service | |
The convenience of after-sales service system | ||
Channels for the customer to reflect the views of the business |