Studies

Constructs

Key Focus and Findings

Gaps

Contribution to Current Study

Buell et al. (2020)

Customer

compatibility,

CI

Describes the fit between customer needs and operational capabilities of the firm.

Key findings: customers make sound decisions based on the transparency of the firm’s capabilities and tradeoffs

The link between CI, QM and OC needs more clarifications

Customer roles and service processes and outcomes

Damali et al. (2020)

Customer

participation,

Risks,

Service design

Highlights benefits and risks associated with CI in service operations. Developed a CI risk assessment tool.

Key findings: OC increases when customers are involved in service production

The focus is on evaluating risks hence more information is needed to clarify on forms of CI

The link between CI, OC, and QM

Mustak et al. (2016)

Customer

participation,

CI, QM

Identifies three categories of CI: labour/task performance, information/knowledge, and behaviours.

Key findings: CI increases OC and QM based on the management capabilities

Fragmented information on the relationships between CI, OC, and QM

Role and types of CI

Frei (2006)

CI, QM, OC

Identifies five types of CI variabilities: arrival, request, capability, effort and subjective preference.

Key findings: customer interference causes OC

More information is required on forms of CI

The link between CI, OC, and QM

Mills & Moshavi (1999)

KBS, CI, QM, OC

Focuses on knowledge of service providers and customers and prevailing quality concerns of services.

Key findings: CI affects QM

More clarity on the role of CI in KBS is required

The link between CI and QM in KBS