Aspects of the Protocol

Problem Statement

¿In what way the strategic model of university management influences the accreditation of the marketing careers of zone three?

Research Question

¿What are the integral elements for the design of a strategic model of university management for the marketing careers of zone three?

Research Hypothesis

The strategic model of university management, allows the accreditation of the marketing careers of zone three.

General Objective

To design a strategic model of university management for the accreditation of the marketing careers of Zone three.

Specific Objectives

To analyse the different models of evaluation of the university quality for the accreditation in the institutions of superior education.

To base the construct of the criteria of study of the strategic model of university management.

Identify the guidelines for the effective functioning of the strategic axes of university development.