Variables |
| Initiation Component as a Dimension of E-Marketing Orientation | Business Use as a Measure of Social Media Implementation |
Initiation Component as a Dimension of E-Marketing Orientation | Pearson Correlation Sig. (2-tailed) | 1 | 0.321** 0.00 |
Business Use as a Measure of Social Media Implementation | Pearson Correlation Sig. (2-tailed) | 0.321** 0.00 | 1 |