Name

Adjectives used in SD method (representative examples only)

First major component

Mellow and healing

“Smooth vs. Rough”

“Flowery vs. Not flowery”

“Elegant vs. Not elegant”

“Feminine vs. Masculine”

Second major component

Awakening sharpness

“Clear vs. Vague”

“Sharp vs. Blunt”

“Drowsy vs. Not drowsy”

Third major component

Exciting

“Exciting vs. Not exciting”