Different sales orders
High version price
profit
Simultaneous selling
V 2 + p L 0 1 − μ − V ( 1 − μ ) p L 0 2 p L 0 + A 1
< V 2 4 ( 1 − μ )
First high version
then low version
V 2 + p L 0 2 ( 1 − μ )
> V 2 4 ( 1 − μ )
First low version
then high version
< V 2 + p L 0 2 ( 1 − μ ) − V ( 1 − μ ) p L 0 2 p L 0 + A 1
< V p L 0 1 − μ