Different sales orders

High version price

profit

Simultaneous selling

V 2 + p L 0 1 μ V ( 1 μ ) p L 0 2 p L 0 + A 1

< V 2 4 ( 1 μ )

First high version

then low version

V 2 + p L 0 2 ( 1 μ )

> V 2 4 ( 1 μ )

First low version

then high version

< V 2 + p L 0 2 ( 1 μ ) V ( 1 μ ) p L 0 2 p L 0 + A 1

< V p L 0 1 μ