Rotated Component Matrixa | ||
Component | ||
1 | 2 | |
Shelf | 0.888 | −0.062 |
Atmosphere | 0.877 | 0.317 |
Staff | 0.781 | 0.565 |
Cleanliness | 0.761 | 0.515 |
Convenience | −0.722 | 0.392 |
Product | 0.151 | 0.951 |
Customer | −0.01 | 0.775 |