Hypotheses

Results

H1: Customer satisfaction has a direct positive effect on re-purchase intention in e-stores.

Supported

H2: A price benefit is positively related to customer satisfaction on re-purchase intention in e-stores

Supported

H3: A convenience benefit is positively related to customer satisfaction on re-purchase intention in e-stores.

Supported

H4: A product information is positively related to customer satisfaction on re-purchase intention in e-stores.

Supported

H5: A return policy benefit is positively related to customer satisfaction on re-purchase intention in e-stores.

Supported

H6: A bad performance of product risk negatively related to customer satisfaction on re-purchase intention in e-stores.

Supported

H7: A perceived financial risk negatively related to customer satisfaction on re-purchase intention in e-stores.

Supported

H8: Delivery risk negatively related to customer satisfaction on re-purchase intention in e-stores.

Supported