Independent Variables (Factors)	Non-Adopters
Independent Variables (Factors)	Never heard	Know somewhat	Know well	No Pesticides	Other N/A
Personal attitude measures
Environmental concerns (base: Not or slight problem)
Moderate problem	−1.355**	−0.978**	−0.835*	−1.416**	−1.497***
Serious problem	−2.682***	−1.228***	−0.841*	−0.820	−2.042***
Don’t know	−0.267	−0.668	−0.403	−0.031	−0.708
Neighbors’ opinion important (base: Agree)
Disagree	−0.896	−0.784**	−0.769**	0.756	−1.135
Neutral	−0.212	−0.511*	−0.638**	1.030*	−0.826**
Gardening behaviors
Monthly hours spent gardening (base: 6 - 10 hours)
0 - 5 hours	0.718	0.336	0.113	0.779	0.755*
11 - 15 hours	−1.123**	−0.611**	−0.312	−0.850	−0.846**
More than 15 hours	−1.675***	−1.250***	−1.028***	−1.600***	−1.499***
Pest control services hired (base: No)
Use service	0.0002	−0.140	−0.426	−16.268	0.167
Lawn attributes
Number of weeds per square yard (base: <10 weeds)
10 - 40 weeds	0.284	0.490	0.248	0.956*	0.084
More than 40 weeds	−15.80	0.709	−0.548	−1.245	0.385
Don’t know	0.703	0.457	0.097	0.944**	0.412
Demographic characteristics
Male	0.549	0.440	0.441	−0.260	0.356
Age (base: >60 years)
18 - 30 years	1.047	0.865	0.179	1.344	0.933
31 - 45 years	0.464	0.239	0.133	0.638	0.007
46 - 60 years	1.108**	0.435	−0.040	0.875*	0.498
Education (base: High school or less)
Some college or 2-year college	−0.464	−1.089**	−0.870*	−0.671	−1.132**
4-year college	−0.100	−0.402	−0.606	−0.043	−0.702
Post-graduate	−0.126	−0.631	−0.776	−0.028	−0.530
Household income (base: $25,000 - $49,999)
<$24,999	0.813	−0.017	0.275	0.485	−0.307
$50,000 - $74,999	−1.183*	−0.145	−0.045	−0.486	−0.560
$75,000 - $99,999	0.046	0.323	0.329	−0.160	−0.496