Inside Vehicle Distraction	Country	Response in Traffic	Segment Type			Total	χ²
Inside Vehicle Distraction	Country	Response in Traffic	Advertisement sign	Commercial Ads	Control Segment	Total	χ²
Not Distracted	Jordan	Do Nothing-Not acting in traffic	30.8%	52.4%	80.0%	23	χ² = 5.491, p = 0.064
	Jordan	Do something-acting in traffic	69.2%	47.6%	20.0%	21	χ² = 5.491, p = 0.064
	Kuwait	Do Nothing-Not acting in traffic	31.6%	45.8%	10.0%	18	χ² = 4.116, p = 0.128
	Kuwait	Do something-acting in traffic	68.4%	54.2%	90.0%	35	χ² = 4.116, p = 0.128
Distracted	Jordan	Do Nothing-Not acting in traffic	10.5%	61.9%	84.2%	31	χ² = 21.831, p = 0.00
	Jordan	Do something-acting in traffic	89.5%	38.1%	15.8%	28	χ² = 21.831, p = 0.00
	Kuwait	Do Nothing-Not acting in traffic	14.3%	32.0%	27.5%	23	χ² = 2.515, p = 0.284
	Kuwait	Do something-acting in traffic	85.7%	68.0%	72.5%	70	χ² = 2.515, p = 0.284
Testing the Difference between countries
Driver Response	Roadside Advertisement Signs		Commercial Business Ads		Control Segment: Road Sign
Driver Response	χ²	p-value	χ²	p-value	χ²		p-value
Do Nothing	0.002	0.961	0.192	0.661	9.899		0.002
Do Something	0.144	0.705	4.114	0.043	16.691		0.000