N = 149

Health programme

Non-health programme

Health Ad

Non-health Ad

Health Ad

Non-health Ad

M

SD

M

SD

M

SD

M

SD

Free recall

6.35

3.44

8.28

2.82

5.58

2.61

7.85

3.69

Cued recall

9.73

3.03

7.44

2.25

9.19

2.52

7.79

3.24