Willing to pay more

Not willing to pay more

Respondents’ age

Frequency

Percentage

Frequency

Percentage

14 - 20

14

34.1

27

65.9

21 - 27

37

52.1

34

47.9

28 - 34

39

53.4

34

46.6

35 - 41

36

46.8

41

53.2

42 - 48

15

31.3

33

68.7

49 - 55

17

34.0

33

66.0

Total

158

43.9

202

56.1

X2 (5, N = 360) = 11.58, P < 0.05