Collaborator

Inputs

Network

Service/

processing/

packaging

Content/

Information product

Benefits

Strategy

Tactic

Visitor

Location via an App at the mobile phone

Historical information at the mobile phone

Enrich experience & promotion coupons

HKC

Deployment of a RTLS system

User location by an algorithm software in server, & an Apps for user

The WiFi signal strength received at each mobile phone

Provide real time location system to client with monetary reward

Catch-up strategy in technology

Digital lock-in

Client: Wong Tai Sin Temple

WiFi network provided by the Temple

Push the historical information to visitor according to their location.

Number of visitors at each site

Man-power planning, & sales promotion

Get-ahead strategy in market

Product as Point of Sales