Gender

N

Mean

Mean

Sig level

t

Result

Purchase

Female

50

3.5994

0.78455

0.10986

0.286

−0.731

Equal

Male

70

3.7102

0.85020

0.10162

−0.740

Quality

Female

50

3.5994

0.84081

0.11774

0.307

−0.380

Equal

Male

70

3.6612

0.91333

0.10916

−0.385

Price

Female

50

3.5033

0.48704

0.06820

0.076

0.835

Equal

Male

70

3.4095

0.68553

0.08194

0.879

Market

Female

50

11.2941

0.41977

0.05878

0.576

2.010

Equal

Male

70

11.1333

0.44469

0.05315