Measure

Construct

Scale to be Used

Scale details

User Experiential Value (Holbrook, 1999)

Usability

Brooke (1986)

10 item scale (each 5 point agree/disagree

Social Value

Sweeney and Soutar (2001)

4 item scale (each 5 point agree/disagree)

Usage Pleasure

Sweeney and Soutar (2001)

5 item scale (each 5 point agree/disagree)